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Battle for the Beetle
Price: $39.95
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Inside the Frankfurt Show in 1951 Volkswagen erected a spectacular display that used, as its dramatic signature, the distinctive design of its Wolfsburg factory. Out of an old legend a new one was being created.
Chapter Ten: The Making Of A Non-Decision
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In addition to his motor industry activities as an executive (with GM, Fiat and Ford) and head of a consulting company, Karl Ludvigsen has been active for over 50 years as an author and historian. As an author, co-author or editor he has some four dozen books to his credit. Needless to say, they are all about cars and the motor industry, Karl's life-long passion.
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